Quite often I hear “ugh it’s only Wednesday,” or “ugh it’s only [insert day/month/time].” Yeah, sometimes Mondays are not the best but if life gets to the point where you dread every. single. Monday. Think about it, that’s 1/7th of your life you are not looking forward to. Now I know responsibilities are a thing and life needs that balance but this is more about enjoying the everyday. Enjoying the small things.

Yes, Mondays are rough sometimes but you might just have the best first sip of coffee that gives you life. Or the cutest pup greets you at the on your way to work. Or the clouds look extra magical today the way they illuminate your evening kitchen window. InMora is about moments like those.

InMora is a Latin term used in Roman law meaning in pause or in delay.

Life is fast. Progressing with multiple moving pieces, it is hard to sometimes stop and remember to enjoy the present. InMora looks to create little instances of pause that steal the moment and create something beautiful, even if just for a second.

Branding & Identity | Illustration | Art Direction

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InMora is meant to be whimsical and light-hearted with a tangible touch. The brand is meant to echo this with bright colors, a fun chunky serif font, and hand illustrated foliage patterns and accents.

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InMora Beyond the Brand

InMora strives to create a litte moment. Even if that means shipping that moment a few states over. In 2021 InMora started taking on custom crafts and projects. This ranges from stickers, to illustrations, fun bottle labels, to etched glass pieces; just name the occasion and we can brainstorm together what would fit for the celebration.

Custom designed, handmade, etched drinkware and labels are an InMora classic gift. Whether a birthday, new job, or wedding celebration, InMora creates the sweet little moment of a pause to take it all in.

No matter how unique the project, InMora can take it on. Here a client had the brilliant idea for a wedding favor. The special couple selected a handful of their favorite memories and asked to have them hand-illustrated and printed on a sticker with the Spotify code of some of their favorite songs.

Check out what InMora has been up to