PANGEA
In-House Multi-Brand Design
Pangea Properties is a Chicagoland real estate company. At Pangea, I worked as the senior visual analyst for all the Pangea brands located in Chicago. As a part of the small but mighty marketing team, I played role of the sole designer for the company maintaining, managing and developing the six Pangea brands and sisters brands. Days were never boring with the vast variety of projects. Digitally I created email templates, social media campaigns, built website designs with the help of a coder, and digital ads. I have created a variety of print collateral such as posters, banners, brochures, flyers, business cards, and 3D apparel prints.
Brand Guidelines
During my time an Pangea, I made it my mission to bring better brand cohesion to the company. This started with a deep dive into the current brand guidelines, filling in any gaps, and expanding on what currently was. Taking it a step further and really tightening in on what story Pangea was telling, fonts, colors and patterns were picked to keep the visual identity united.
Brand & Identity | Print
Pangea’s 10th Birthday Campaign
Digital | Print | Organic Social | Marketing Strategy
During the course of my time with the company, Pangea celebrated ten years since its start. I had the privilege to design and create the visual suite of both digital and print pieces for this, Events like this get shared and are seen by current and prospect tenants, posted on all social channels and printed and hung in all the buildings.
Redesigns
Since stepping into the role of designer I made it my mission to bring better brand cohesion across all materials. After the initial brand guidelines were created, a lot of the next steps included endless refreshes to old flyers and materials.
Digital | Print
Photo Edits
Loads of times conditions were not perfect but a photographer was booked for a shoot and it had to be done. That’s where I would come in and make some not-ideal weather situations look better or clean up a muddy footprint post apartment clean up or make buildings look taller. The possibilities in edits were endless.
PMC Website
Web Design
Pangea Mortgage Company (or PMC) is a Pangea sub brand that we were tasked with creating a website for.
New Lake Website
New Lake is a Pangea partner company. I was tasked with assisting in designing the website. Working with a coding intern, together, I designed and branded the site that they then implemented.
Web Design
2019 CAMME Submissions
One of my proudest projects was the CAMME awards submissions that ended up taking home three awards for the Pangea Marketing Team.
The Chicagoland Apartment Marketing And Management Excellence (CAMME) Awards is an annual event which recognizes and celebrates excellence in the multifamily housing industry. The Learn more about the CAMME Awards here.
Bud Billikin Parade
The Bud Billiken™ Parade is the second largest parade in the United States. It has grown into an institution with participation from across generations and across the country. It is broadcast live on ABC7 Chicago with picnics and other events in the park throughout the day.
Pangea has been participating in this parade for three years. Each year collateral is branded and ordered to hand out at the event.
Thanksgiving Giveaway from Pangea Cares
Every year Pangea Cares puts together Thanksgiving dinner baskets for residents and families in need. I created the print collateral that was used in the basket and photographed the event.
Print | Photography
Some of the projects I did were more one-off rather than a part of a larger initiative. Here are some samples or random pieces that I have created. Pieces include social gifs to demonstrate a new website feature, or showcase our new office “living wall”
Tid Bits
Misc. Goodies
Pangea frequently did events for the kids and younger residents. This was a feature used on our social channels to showcase the gaming event being held at the residents.
